An article I submitted to is4profit.com was approved and published:
If you participate in activities that include searching for that “right” business intelligence tool, you will find that most organizations have these top 3 challenges in common:
- Use manual tasks that include desktop query and reporting tools, to answer their business questions.
- Have “something” in place that they are not really happy with or is becoming out of date and cost prohibitive.
- Have difficulty managing data within multiple silos and have the need to access, consolidate and optimise it.
Hence, they are usually looking for a reasonably cost
Read more here: http://www.is4profit.com/business-advice/it-telecoms/well-we-havent-really-thought-about-that.html